Until recently, I only vaguely understood what each Instagram filter accomplished. I knew, for instance, that Rise would virtually erase the massive pimple on my face without washing out my skin tone. I assumed that every Twilight fan preferred Sutro, with its dark and enchanting exposure. And as for Kelvin — why even venture a guess?
If you’re like me, you stick with one to three tried-and-tested filters and forget the rest. Every so often, you make a halfhearted attempt to shuffle through the rest, only to become overwhelmed by the choices.